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Yale Project on Climate Change Communication

Overview

Public opinion on climate change is an important input into the decision-making process for the development of policies to reduce climate change impacts or prepare for these impacts. Yet opinions can vary widely depending on where people live. So why rely on just a single national average to understand public responses to climate change at the provincial and local levels?

Public opinion polling is generally done at the national level because local level polling is very costly and time consuming. Our team, however, has developed a geographic and statistical model to downscale national public opinion results to the province and riding level.

We can now estimate and visualize differences in opinion across the country, allowing a clearer picture of the diversity of Canadian perceptions, attitudes, and support for policy to come into focus. For instance, we estimate that nationally, 77% of Canadians perceive that climate change is happening. Meanwhile, only 56% in the Souris--Moose Lake riding in Saskatchewan share this view, compared to 91% in the riding of Halifax.

Explore the maps by clicking on your province or riding and compare the results across questions and geographic areas. Beneath each map are bar charts displaying the results for every question at whichever geographic scale is currently selected. See the methods page for more information about error estimates.

This research and website are funded in part by the Social Sciences and Humanities Research Council of Canada, the Fonds de Recherche du Québec - Société et Culture, the Skoll Global Threats Fund, the Energy Foundation, and the Grantham Foundation for the Protection of the Environment.

We are very grateful to Anthony Leiserowitz, Christopher Borick, Barry Rabe for their assistance with and support of the project. Additionally, funding for individual survey waves was provided by the Ministère des Relations internationals, l’Institut de l’énergie Trottier, Sustainable Prosperity, Canada 2020, the Public Policy Forum, and la Chaire d’études politiques et économiques américaines.

For further questions about these maps or what they mean, please see our Frequently Asked Questions page.