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Yale Forest Forum Leadership Lunch Seminar

Understanding and Researching Family Forest Owners: Lessons from Social Marketing Research

Please join the Global Institute of Sustainable Forestry for our weekly Yale Forest Forum Lunch.

Food and Beverages Provided.

Brett Butler
Research Forester with the Forest Inventory & Analysis Unit of the USDA Forest Service, Northern Research Station


"Understanding and Researching Family Forest Owners: Lessons from Social Marketing Research"

Brett Butler has worked for the USDA Forest Service since 1998. In 2000, he joined the Forest Inventory and Analysis program at the Northern Research Station where he directs the Family Forest Research Center (FFRC), coordinates the National Woodland Owner Survey (NWOS), and analyzes forest resources. The FFRC is charged with conducting and coordinating research to increase our understanding of family forest owners' attitudes, behaviors, needs, concerns, and demographics. The NWOS is charged with determining who owns the forests of the U.S., why these people own forests, and what the future of the forests are.

His current research focuses on survey methods for collecting information from private forestland owners, analyzing trends in private forestland owners and the land that they own, and studying the factors that influence decisions made by private landowners.

Butler received a B.S. in Natural Resource Management and Engineering in 1995 from the University of Connecticut in Storrs, CT and a PhD in Forest Science in 2005 from Oregon State University in Corvallis, OR.

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Yale Forest Forum Lunches take place on Thursdays (except when noted) at noon, in Marsh Hall, 360 Prospect St. We provide the food, and bring in speakers from a wide range of organizations and perspectives, including government, NGOs and business, working at scales from local to international. You have the opportunity to talk to and hear from these individuals in an informal setting.

Upcoming speakers:
Feb. 15, 2007: Lars Gulbrandsen, Visiting Scholar, Center for International Development, Kennedy School of Government
Feb. 22, 2007: Dan Perlman, Chair, Environmental Studies Program, Brandeis University
March 1, 2007: TBA
March 8, 2007: Mary Stuever, Burn Area Emergency Rehabilitation Coordinator for the White Mountain Apache Tribe
March 29, 2007: Mark Petroni, District Ranger, Madison Ranger District, Beaverhead-Deerlodge National Forest, Montana