According to the report “Business Cleaning Sustainability Study,” conducted on behalf of Procter & Gamble Professional, businesses lack, or have a perceived lack of, credible data to meet sustainability goals. This is a longstanding problem, and one that the Yale Center for Environmental Law and Policy identified some time ago. For instance, in Professor Esty’s piece published by Oxford University Press in 2002, he states: “The data and analyses needed – by governments, companies, and individuals – for thoughtful and systematic action to minimize pollution harms and to optimize the use of natural resources are often unavailable or seem to costly to obtain. As a result, choices are made on the basis of generalized observations and best guesses, or worse yet, rhetoric and emotion. We stand, however, on the verge of an opportunity to transform our approach to pollution control and natural resource management through deployment of digital technologies in support of a more careful, quantitative, empirically grounded, and systematic environmentalism.” That old problems still linger means we need to redouble our efforts to advance sustainability measurements in all sectors of society, but especially in the corporate world. Along those lines, please stay tuned for Professor Esty’s new book, “Green to Gold Playbook: A Guide to Implementing Sustainable Business Practices,” co-authored with P.J. Simmons, which will be on shelves this spring.
Tuesday, August 17, 2010
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