F&ES 632b/MGT 612 / 2018-2019

Introduction to Social Entrepreneurship

Credits: 3

Spring 2019: Th, 2:40-5:40, Evans - 4220
 

 
Introduction to Social Entrepreneurship is a practice-based course in which students from across campus form interdisciplinary teams to work on a social challenge of their choice. Teams include students from SOM, SPH, FES, YDS, Jackson Institute, and other schools and programs. Students start by identifying a topic area of focus, then form teams based on shared interests and complementary skills. Over the course of thirteen weeks, student teams delve into understanding the challenge through root cause analysis, research on existing solutions and populations affected; then apply human centered design thinking and systems thinking to design, prototype, test, and iterate solutions. Using tools such as the theory of change, logframe, business canvas, and social marketing strategy; teams build and test their impact models, operational models, and revenue models. Readings and assignments from the textbook “Introduction to Social Entrepreneurship” are used to guide this journey. These include technical templates, case studies, and interviews with social entrepreneurs and thought leaders in different sectors and geographies around the world. The class meets weekly for three hours in a workshop-style session, and includes guests from local social enterprises who join the class to share their experience, advice and challenges. At the end of the semester, student teams pitch their ventures to a panel of judges including social venture funders and social entrepreneurs. Teams are encouraged, but not required, to submit their ventures to one of the campus wide startup prizes (see: city.yale.edu/funding). While there are no prerequisites, this course builds on the SOM core course Innovator, and electives including Principles of Entrepreneurship, Entrepreneurship & New Ventures, Innovation and Entrepreneurship in Public Health, Global Social Entrepreneurship, Managing Social Enterprises, Business & the Environment Solutions.