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May 06 2011

Changing Planet Town Hall

In 2011, the YPCCC co-organized a live town hall entitled "Changing Planet" hosted by Tom Brokaw in partnership with NBC Learn (the education arm of NBC News), Discover Magazine, Yale's Office of Public Affairs and Communications, and the National Science Foundation.

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Topics: Attitudes & Beliefs Health Media Sustainability Values & Religion Youth / Families
May 04 2011

The science of satire: The Daily Show and The Colbert Report as sources of public attention to science and the environment

The Daily Show with Jon Stewart and The Colbert Report have attracted much interest in recent years from popular audiences as well as scholars in various disciplines. Both Jon Stewart and Stephen Colbert have been named on Time magazine's list of the...

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Topics: Emotion / Affect / Imagery Media Trust
October 27 2010

Partisan Views of Climate Change

Americans’ Knowledge of Climate Change reports results from a national study of what Americans understand about how the climate system works, and the causes, impacts, and potential solutions to global warming. Among other findings, the study identifies a number of important gaps in public knowledge and common misconceptions about climate change.

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Topics: Attitudes & Beliefs Citizen Behavior Knowledge / Climate Literacy Media Policy Support Politics / Elections Risk Perceptions Trust
July 02 2010

Climategate, Public Opinion, and the Loss of Trust

A working paper that examines the impact of Climategate on public perceptions of climate change and climate scientists, drawing on a national survey conducted in December 2009 and January, 2010.  In brief, we found that Climategate had a...

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Topics: Attitudes & Beliefs Media Trust Values & Religion
June 23 2010

Miami Roundtable on Climate Science for Broadcast Meteorologists

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Topics: Media Risk Communication
October 19 2009

Finding the teachable moment: An analysis of information-seeking behavior on global warming related websites during the release of The Day After Tomorrow

This paper investigates how the mass media may influence information-seeking behavior through an analysis of how the release of the movie The Day After Tomorrow, a fictional depiction of global warming causing catastrophic natural disasters...

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Topics: Attitudes & Beliefs Citizen Behavior Health Media Risk Communication
September 06 2007

Surveying the Impact of Live Earth on American Public Opinion

Live Earth was a global concert event to “combat the climate crisis,” featuring over 150 of the world’s leading musicians and held on 7 continents on July 7, 2007. It reached an estimated global audience of over 2 billion through ticket sales, television, radio, and the internet. Live Earth was the most recent of a series of global concert events, such as The Concert for Bangladesh (1971), Live Aid (1985), Live 8 (2005), etc., intended to either raise money and/or public awareness about pressing global issues. These concert events have each received great media attention, global audiences, and in some cases raised hundreds of millions of dollars for their respective causes, yet their actual impact on public awareness, concern, and behavior is almost completely unknown.

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Topics: Attitudes & Beliefs Media Policy Support
May 01 2007

Misinterpretations of the “Cone of Uncertainty” in Florida during the 2004 Hurricane Season

This article reviews the evolution, communication, and differing interpretations of the National Hurricane Center's “cone of uncertainty” hurricane forecast graphic. It concludes with a discussion of this graphic from the perspective of risk...

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Topics: Media Risk Communication Risk Perceptions Vulnerability & Resilience
November 28 2004

Before and after The Day After Tomorrow: A U.S. study of climate change risk perception.

The Day After Tomorrow had a significant impact on the climate change risk perceptions, conceptual models, behavioral intentions, policy priorities, and even voting intentions of moviegoers. The film led moviegoers to have higher levels of concern...

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Topics: Emotion / Affect / Imagery Media Policy Support Risk Communication Risk Perceptions Values & Religion
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