Since Thanksgiving week last year, over 4,000 people and organizations have thanked each other through the hashtag #ClimateThanks and reached almost 70 million with their message. There was much to celebrate last year - from new government action, to the largest climate march in history, to countless efforts by individuals, organizations, and businesses to reduce carbon emissions. We are filled with gratitude for the many people who participated in this campaign: a huge #ClimateThanks to you for contributing to progress on creating a safe climate. Please continue to give #ClimateThanks whenever the spirit moves you, the hashtag is not going away!Continue reading
Despite the debate in Congress over proposed EPA regulations, a solid majority of Americans (67%) support setting strict carbon dioxide emission limits on existing coal-fired power plants to reduce global warming and improve public health, according to our October 2014 survey.Continue reading
YPCCC Director Anthony Leiserowitz provided a keynote address about the public's understanding of climate change at the MIT Climate CoLab conference 2014, Crowds & Climate: From Ideas to Action, held November 6-7, 2014.Continue reading
On September 21, 2014, a team of students with the Yale Project on Climate Change Communication joined over 310,000 people in the streets of New York City for the People’s Climate March, to voice support for a safe climate. The march was an exuberant and colorful display of diverse voices united in common cause. Our students conducted 167 interviews of marchers and documented in photos and audio recordings what messages were being communicated and why. Today we're releasing their report, which presents the major themes they observed and heard from the demonstrators.Continue reading
Environmental groups are spending record amounts of money on environment and energy campaign ads this season. Candidates in hotly contested races are using climate change to distinguish themselves from their opponents, even though the issue is not top-tier for voters in the midterms.
An important driver of the prominence of global warming in American politics is how the issue resonates with the so-called Rising American Electorate (RAE) – Millennials (18-to-30 year olds), Latinos, African Americans, and unmarried women, among others. According to the Census, the RAE is a rapidly growing segment within the U.S. population and as a group, the RAE comprised nearly half (48%) of the electorate in 2012 according to national exit polls.
As the RAE votes in growing numbers, they will increasingly replace more traditional types of voters, such as older white men and married women. So what does the RAE think of global warming?
In our Spring 2014 survey, we asked a representative sample of American voters how a candidate’s support or opposition to reducing global warming would influence their vote. While all registered voters appear more likely to support a pro-climate action candidate (45%) over an anti-climate action candidate (17%), the RAE is particularly likely to do so when compared to traditional voters (51% and 12%, respectively).