Ken Gillingham's Solar Panel Project

Ken Gillingham’s Solar Panel Project

Earlier this month, Ken Gillingham’s paper on “Peer Effects in the Diffusion of Solar Photovolactic Panels” was accepted at Marketing Science, which is often considered the top journal in marketing. There are some interesting results regarding how one’s neighbors influence the decision to install a solar panel, and I thought you might be interested in seeing some of the exciting interdisciplinary work going on here in action.  Gillingham joined the F&ES faculty as an Assistant Professor of Economics during the summer of 2011, and his research interests include environmental and energy economics, transportation economics, econometrics, and energy and climate policy modeling. He covers some very relevant and interesting issues that you may not immediately think of as residing within F&ES, and you can find out more about his work here.